CONTENT FOR CLIENTS

Content marketing has grown to become such a fantastic opportunity for brands to demonstrate thought leadership, provide lovable marketing to customers and prospects, and infuse personality into go-to-market plans.

As part of my practice, I work with brands to develop strategy and execute pieces. A sample below.

SAMPLE LONG-FORM CONTENT

Unleash Possible, book editor and guest author, written by Samantha Stone

How to Run Commercial Real Estate like a NASA Control Center, BuildingEngines

eBook: Busting the 5 Myths about Marketing Asset Management, MarcomCentral

Whitepaper: The Executive’s Guide to Managing Change with Digital Transformation, Verndale

eBook: B2B Commerce Playbook. How to B2B Like Amazon, and Win, Verndale

Website + branding, Aptitude Research Partners 

Understanding B2B Buyers, Benchmark Study, Cintell

SXSW Panel Proposal, You Don't Know Sh*t About Your Buyers, Cintell

GHOSTWRITING

What's the Difference Between "Engagement" and Account Based Everything? Jon Miller, CEO, Engagio

Five Lessons for All Marketers From the Departure of Coke's CMO, Sam Melnick, VP Marketing, Allocadia

Addressing and Ensuring Gender Equality in Tech Company Culture, Kristine Steuart, CEO, Allocadia

SHORT-FORM CONTENT

Not a Marketer? Why You Still Need to Care About Marketing Asset Management, MarcomCentral

Infographic - A Day in the Life of a Mobile Property Manager, BuildingEngines

When Digital Transformation Fails, Verndale

What’s in your SkillStack?, Interview series for CabinetM

Can One Bad Apple Spoil Your Marketplace? Mirakl

21 Traits of Highly Effective ABM Professionals, Engagio

How Advocate Marketing Became the Most Popular Team at Staples, Influitive

So You Think You Need a CFO? Think Again, Denice Sakakeeny

4 Metrics Every Math-Phobic SaaS Founder Can Measure Today, Subscription Insider

See my blog for additional samples
 

INTERACTIVE QUIZZES

[QUIZ] Are you Ready for your Digital Transformation Initiative?, Verndale

Is Your Property Management Under Control? Building Engines

 

Quality content means content that is packed with clear utility and is brimming with inspiration, and it has relentless empathy for the audience.
— Ann Handley